Overview
Welcome to the Discover Boating Toolkit. This information is designed to help recreational boating industry stakeholders welcome new boaters to the water. We encourage you to use these materials for your business and website to help people discover boating.
Take a look around and let us know what you think. Have ideas or need more information? Send us a note.
- Find out about Marine Five Star Dealer Certification and NMMA Certification
- Use the free high quality videos and online applications on your website
- Take advantage of webinar tutorials which explain how to best use these benefits
- Personalize PR materials for your company’s needs
Mission
Promote the boating lifestyle and improve the boating experience to increase participation in boating and ultimately increase sales of marine products and services.
- Increase boating participation
- Generate awareness and interest in the boating lifestyle through the Discover Boating campaign, an integrated marketing strategy grounded in sound research.
- Enhance the experience for current boaters
- Enrich the consumer retail experience through Marine Five Star Dealer Certification.
- Improve product quality through NMMA Certification.
